Chaussures  Panda

In its third advertising campaign for Panda Shoes, Voyou focuses once again on a colourful and festive fantasy world reflective of the chain’s young client base. The MONSTROUS EFFECT campaign shines the spotlight on four categories of child personalities: For your lil’ geniuses / For your lil’ builders / For your lil’ artists / For your lil’ athletes! Building on previous seasons, the happy lil’ monsters and their sidekicks come to life on various platforms, including Facebook, the Panda website, newsletters, etc.